I wonder...are you an Innie or an Outie? Innie's are introverts...the topic of a really interesting article on LinkedIn that struck a chord with me. (pun intended!)
The article was about learning new strategies to network...nothing new, right? But this was different. This article was specifically for Innies - aka introverts. Do you know someone like this? Maybe you or someone close to you?
The reason this struck a chord with me is because I know a lot of introverts. There are many more than any of us realize. In fact, it's estimated that up to 50% of the population could be considered introverts.
In my own family, I have several who fit this description...highly intelligent people who need quiet engagement, not over-stimulation. They succeed and even excel when the conditions allow them to blossom at their own comfort level. While not necessarily shy, they need their solitude, their 'down time' to recharge. This can be seen by outies, er - extroverts - as being rude or unsociable.
The article, An Introvert's Guide to Getting The Most From A Conference is written by Dharmesh Shah, founder and CTO of HubSpot who provides marketing software for small businesses.
Dharmesh, a self-proclaimed introvert, also authors a very popular blog - OnStartups.com He cites as part of his research, expert Susan Cain, speaker and author of "Quiet: The Power of Introverts in a World That Can’t Stop Talking"
"Introversion has more to do with how you respond to stimulation, where you draw your energy, and how you recharge that energy. Extroverts crave stimulation; introverts feel most alive and capable in quieter, low-key environments."
Solopreneurs typically enjoy the solitude of working alone, and often have to stretch beyond their comfort zone to network and form new connections, particularly in their local market.
Dharmesh says, "with a little planning and the right approach", introverts can play to their strengths and swing things in their favor making what they typically looked at as a chore - networking- seem doable. He goes on to give some really helpful strategies to use in public conference-type settings to help get the best experience without feeling drained and miserable.
This article is actually helped me see things from a different perspective, and I highly recommend it. If you pick up some useful tidbits, consider sharing it with someone you know that can benefit from the information.
You can read the full article here: